Video advertising network Vdopia has launched iVdopia, an iPhone 3G ad platform and network that will allow advertisers to engage iPhone users with a variety of ad formats, including pre-application advertising videos, logo placement, banner ads and sponsorship to the iPhone.
According to the company, iVdopia provides application developers with a large inventory of brand advertisements and the ability to serve their own ad campaigns. iPhone 3G ads through iVdopia are expected to tap the 12 million iPhone users who have so far downloaded 500 million applications.
“The launch of iVdopia enables Vdopia to extend its reach through the iPhone 3G advertising network,” Srikanth Kakani, founder, Vdopia, has said. “iVdopia focuses on providing the best experience to both brands and users by enabling the most advanced caching algorithms for uninterrupted user experience and lower ad latencies.” |