BenQ focusing home entertainment segment in India; expands product portfolio
Added On:11/22/2012 8:31:00 AM
Acknowledging the latest trend of flourishing home entertainment business in India, BenQ is betting big on the above said segment. If reports are to be believed, the company is intending a substantial market share in home entertainment business in India.
BenQ has reportedly expanded its product portfolio of its LED TV L7000 Series in India. It is an essential line for home play entertainment which leads the category with unparalleled audiovisual experience.
Sources informed, the new BenQ L7000 Series redefines user’s visual enjoyment with its IPS Panel & Ultra Slim Bezel to match their living room. The BenQ 7000 is equipped with an IPS Panel with 1366 x 768 resolution, 8W RMS X 2 Speakers, 16.7 million color depth, HDMI high-speed multimedia interface, 24P real cinema & with Senseye. It is important to note that Sanseye is BenQ's exclusive life like digital image enhancement technology.
At the time of launch, Rajeev Singh, Country Head & General Manager at BenQ India, said, “We are increasingly focusing on Home entertainment segment in India and to add to consumer’s festive delight, we are introducing our latest offering in LED TV segment today. The new LED TV L7000 series 32” and 37”, will add spark to the delight of consumers who want style with substance. Our focus remains on consumers who are looking for upgrading their television set with best in class technology. We are already the leaders in the projector segment in India and with the introduction of LED TV range we aim to be a complete home entertainment solution provider for consumers at all levels.”
Price and availability:
The new series of LED TV comes in two sizes 32” and 37” and these are available at a price of Rs.25000 & Rs. 32000 respectively across India.
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