LUMIX FX35 Packs a 25mm Ultra-Wide-Angle Leica Lens, Capturing
Almost Double the Viewing Area, Plus Panasonic’s Advanced Intelligent Auto Mode

Panasonic announced the newest addition to its popular line of super-slim LUMIX FX-Series digital cameras, with the introduction of the DMC-FX35, complete with Panasonic’s first-ever 25mm ultra-wide-lens. The FX35, with 10.1 megapixels, also features a 4x optical zoom, Panasonic’s Advanced Intelligent Auto mode, a LEICA DC VARIO-ELMARIT lens offering f2.8 brightness and the new fourth-generation new fourth-generation Venus Engine image processor.

To achieve a 25mm ultra-wide-angle lens in the slim design of the FX35,
Panasonic developed a new unevenly thick concave meniscus extra high refractive index aspherical lens.

Panasonic’s Advanced Intelligent Auto mode expands Panasonic’s system of intuitive technologies with the addition of Intelligent Exposure and Digital Red-eye Correction. Consisting of seven advanced and intuitive technologies, with Advanced Intelligent Auto mode, the consumer is able to rely on the advanced technologies happening automatically, without them changing any settings, thus taking high-quality photos is easy and effortless. Advanced Intelligent Auto
mode includes:

Intelligent Exposure –

With this new feature, photos will no longer be under- or over-exposed.
Instead, the FX35, instantly analyze the framed image and adjusts the
brightness in areas that are too dark because of dim lighting, backlighting or the use of the flash. The camera will automatically adjust the brightness accordingly.

Digital Red-eye Correction–

This feature helps to eliminate the red-eye problem that sometimes results when taking flash shots at the night. Incorporated into the camera, the built-in flash emits a small preliminary flash before the main flash, detects red-eye and will digitally correct it.

MEGA O.I.S. –

Gyrosensors detect hand-shake and the lens system shifts to compensate, helping to prevent hand-shake from creating a blurry image.

Intelligent ISO –

With Intelligent ISO, the FX35 can determine if the photo subject is moving and change the ISO setting and shutter speed
accordingly, thus giving a blur-free photo.

Intelligent Scene Selector –

Intelligent Scene Selector senses the ambient conditions, recognizes the shooting environment and will automatically select the appropriate scene mode from: Scenery, Portrait, Macro, Night Portrait or Night Scenery mode. This intuitive technology, helps the consumer use the most common scene modes that are built into the camera, but often go
unused, without making any manual adjustments.

The LUMIX FX35 is capable of recording 720p High Definition motion pictures and 1920 x 1080 pixel High Definition-ready photos that perfectly fit a wide-screen HDTV. Panasonic VIERA Plasma or LCD HDTVs that have an integrated SD memory card slot, so viewing still images is simple as inserting the SD card. In addition, with the newly added HD component output capability, consumers can enjoy watching still and motion images in stunning HD quality taken by simply taking the DMC-FX35 and connecting the camera via an optional component cable.