Company to launch LG-KF700, LG-KF510, highlight LG-KF600, LG Viewty

LG Electronics, a worldwide technology and designer in mobile communications, will unveil its latest products and future technologies at the GSMA Mobile World Congress 2008 in Barcelona, Spain. At the show LG will officially launch the LG-KF700, a new handset with an optimized user interface that makes use of touch technology. Further highlights include three other handsets featuring touch technology: the convenience-oriented LG-KF600, the slim and stylish Design with interactive touch lighting phone LG-KF510, and a professional-level camera phone, the LG Viewty.

At the GSMA Mobile World Congress 2008, LG will build on the momentum for touchscreen phones that it generated last year when it launched the PRADA Phone by LG, the first phone with a full LCD touchscreen. The company developed its new phones based on insight from customers and designed them to be easier and more convenient to use.

The LG-KF700 includes multiple input methods including an adaptable touchscreen, keystroke-saving Shortcut Dial and numeric keypad, which help optimize this multimedia phone for users’ needs. The LG-KF600’s revolutionary InteractPad feeds forward commands to users and seems almost to read their minds. LG Viewty has already received accolades for its high-end digital camera functions and full touchscreen LCD, which have driven sales to more than 750,000 units since its European launch last November. The super slim LG-KF510 provides animated feedback to users with its unique, touch sensitive LED panel. Both the LG-KF600 and LG Viewty received the prestigious iF Product Design Award in 2008.



LG-KF700: Combining three separate input methods, the LG-KF700 provides easy access to its powerful multimedia features, which include a full web browser, digital audio and video players as well as handy widgets. Up front, the phone’s high resolution 3-inch full touchscreen LCD provides an optimized interface for each of the phone’s features and is perfect for watching video content. The Shortcut Dial on the back provides and easy and intuitive way to switch among frequently used applications. Making phone calls couldn’t be simpler, thanks to the LG-KF700’s sliding alpha-numeric keypad.

LG-KF600: The LG-KF600 is so intuitive that it seems almost to read your mind. The phone’s InteractPad replaces physical buttons with virtual navigation keys that feed-forward menus that are tailored to fit the task at hand. The InteractPad eliminates the need to memorize which key does what when using the phone’s 3 megapixel camera, MP3 player, video recorder and even when making phone calls or sending text messages. The LG-KF600 is as stylish as it is functional, with a high-gloss finish and easy to grip trapezoidal shape.

LG-KF510: The extra slim and superbly beautiful LG-KF510 slider phone represents the height of fashion and the best in technology. Gradated metallic Stardust Dark Gray and Sunset Red color schemes form the basis for its design, reinforced by a dynamic touchpad with interactive touch lighting and emotional animation. The LCD includes power saving auto luminance control and is covered by tempered glass, which gives the phone a great sheen and lasting durability. The phone’s Smart Camera has a startup time about one second, image stabilization, LED flash and red eye reduction. Rounding out the features are an MP3 player and the ability to record and play back QVGA video.

LG-KS20: Th